The Good to Goal Formula

It’s been said many times that success leaves clues and in the world of fundraising it’s easy to find the evidence of the results others have produced.
What happens though when you follow someone else’s plan, and it doesn’t work the same way for you?  It’s easy enough to know that if you duplicate the exact steps another person took to bring in more donors the chances of you being able to do that too are quite high.  The well-known standard to set up a fundraising campaign is pretty straightforward.

What’s not so easy to see about someone else’s plan is what internal resources they used or learned to develop to achieve their outcome.  What did they do on the days they were discouraged?  How in the heck did they get bigger commitments when so many people don’t?  Was there something they kept telling themselves that propelled them along the way to the rewards of increased funding?

You can follow almost any fundraising course for the ‘how to’ pieces and yet you’ll also need to address everything within yourself that is keeping you from achieving your goals.

Traditional goal setting looks like this:

It focuses on all the action parts including the steps, strategies, planning, plotting out, and what you must ‘do’ in order to eventually reach your target.

If achieving your goal was simply a matter of following steps 1 through 6 wouldn’t you have what you wanted by now?

Do you ever wonder if there is something going on that the more mainstream approach to the process of goal setting, and more importantly, goal achieving, neglects to mention?


What Got You Here…Won’t Get You There

Here is what trips a lot of people up on their way to a goal— you think you can “out-think” where you are — and yet what is required is examining what you’re thinking that is keeping you where you are!

There are beliefs you have which are the drivers—and stoppers—of everything you want to be, do and have in life.  Most of them are below your conscious level of awareness which makes it tricky to discover them on your own.

These beliefs show up as procrastination and avoidance of revenue generating activities; uncertainty and lack of confidence in yourself; worry and “not enough” in your finances.

Until you change the beliefs which are producing your current results you are going to continue to repeat the habits and patterns of thought which reinforce them.  Positive affirmations over self-limiting beliefs is much like putting a happy face sticker on an empty fuel gauge—neither of them is going to get you very far.

The Good to Goal Formula will help you uncover how your current mindset is either stopping, or taking you to, the success in fundraising, and life, you desire.

Designed as a system you can use to achieve any goal using

The formula

is delivered “live” via Zoom in four 2-hour sessions where you will:

Decide exactly what you're aiming for.
Learn the stages you'll move through on your way to it.
Find out what specifics of your plan are causing internal resistance.
Your Breakthrough Goal
Shift from "I wish I could" to "I am achieving my goals!"
Gain understanding on the roles of your conscious & subconscious mind.
Discover how beliefs and habits are formed.
Become versed in how your beliefs are impacting your goals.
Mind Mechanics
Find out what's really going on in there.
How your mind determines what something means.
Recognize when meaning shows up in a way that limits you.
Transform the influence of meaning on your actions.
Meaning Management
Empower yourself by getting this in the right order.
What your emotions really mean.
Emotions and your decision making process.
Shift and open to making new choices.
Emotional Mastery
Understand the gift of your feedback system.
Develop 3 extremely effective ways to adjust your thoughts and feelings.
Let go of beliefs which do not support the achievement of your goals.
Apply them in any area of your life for greater happiness.
Belief Busting
Techniques to change your B.S. (belief systems)
Own your money story.
Realize the importance this relationship has on your goals.
How to kiss and make up.
Money Matters
Determine if you are inviting or repelling it.
Adjust your internal perception to allow more success.
Modify your habits and self-talk to support your goals.
Create an ideal life to step into.
You Matters
Practice being your best self!

The Good to Goal Formula is taught “live” via Zoom in four approximately 2-hour sessions (one per week, making this a 4-week program).  Introductory pricing is based on the number of people in your group (individual spots are possible as well).
  The Pre-Launch Bonus Offer also includes a complimentary 6-month membership in the Good to Goal Community where you receive additional group coaching, mini-courses, and weekly momentum building support in achieving both your personal and professional goals.
Please note: this is NOT a Facebook group – it is a private online platform.

On a personal note, let me assure you that you don’t have fears because you’re you.  You have fears because you’re human.

When you’re ready to change what you believe about yourself, or what’s possible for you (and/or your organization) please reach out to me by calling 888.708.8611 or emailing me SLG at

Some reviews from

Our happy clients

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John Doe
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John Doe
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John Doe

Would you like to know the Top 10 Reasons You Give Up on Your Goals?

Gulp. Give it to me...